Self-medication refers to taking any treatment to deal with oneself for an sickness with out consulting a healthcare skilled. Such sicknesses can embody fever, physique aches, indigestion, diarrhea, and extra. Typically, numerous people like associates, members of the family, and even pharmacies could supply recommendations to the ailing individual concerning which treatment to make use of for therapy. The treatment can both be a natural treatment or a typical pharmaceutical drug out there with out a prescription.
Over-the-counter (OTC) treatment performs an important function in healthcare throughout Africa, offering accessible and inexpensive therapy for widespread illnesses with out the necessity for a prescription. In lots of areas, OTC medication function the primary line of defence in opposition to sicknesses because of restricted entry to formal healthcare amenities. Understanding shopper behaviour, availability, and regulatory frameworks is crucial for making certain the protected and efficient use of OTC drugs throughout the continent.
To raised perceive the views of Africans on over-the-counter medication, GeoPoll carried out a survey capturing insights into their accessability, utilization, and challenges. This report highlights the important thing findings from the survey and sheds gentle on the present state of over-the-counter medication utilization throughout the continent.
Demographic Overview
The survey gathered suggestions from 2,093 respondents in Ghana, Kenya, Tanzania, and Uganda. The individuals ranged from 18-35 years outdated, with the biggest share being between 25-35 years outdated (56%), and comprised 68% male and 32% feminine. A majority, (65%) are faculty diploma holders. As well as, 76% acknowledged that they reside in city areas whereas 25% stay in rural areas.
Key Findings
Over-The-Counter Self Medicine
Based on The World Well being Group; self-medication as “use of pharmaceutical or medicinal merchandise by the patron to deal with self-recognized problems or signs, the intermittent or continued use of a drugs beforehand prescribed by a doctor for persistent or recurring illness or symptom, or the usage of treatment beneficial by lay sources or well being employees not entitled to prescribe drugs.
The survey uncovered insights into the self-medication habits of respondents. A notable 42% admitted to often turning to over-the-counter (OTC) drugs with out the steerage of a physician. In the meantime, a big 26% reported that they incessantly depend on these cures to deal with their illnesses. On the opposite finish of the spectrum, 21% indicated they not often self-medicate, whereas a smaller phase, comprising 13%, acknowledged that they’ve by no means resorted to OTC options for his or her treatment.
Place of buy
A big majority (86%) of people who reported buying over-the-counter (OTC) medication indicated that they achieve this from pharmacies. In distinction, 7% of customers choose to acquire their drugs from kiosks, whereas 6% select supermarkets as their procuring venue. A smaller phase, comprising 2%, purchases their medicines from on-line shops.
Session
The survey reveals that pharmacists are probably the most consulted supply for well being recommendation, with 53% of people preferring to hunt their steerage. This pattern is basically because of many individuals selecting pharmacies as their main location for buying drugs, typically interacting straight with pharmacists who can counsel acceptable medication. In distinction, 24% of respondents search recommendation from medical doctors or physicians. Moreover, 14% depend on data from family and friends, whereas 6% flip to on-line platforms for steerage. Notably, 4% of people reported not consulting anybody for health-related recommendation.
Most incessantly used OTC medication
Ache relievers (paracetamol / ibuprofen) – (76%)
Chilly and flu treatment – (70%)
Cough syrup – (36%)
Antibiotics – (31%)
Antacids or digestive aids – (22%)
Nutritional vitamins or dietary supplements – (20%)
Ointments – (14%)
Antihistamines for allergic reactions – (13%)
Ache relievers like paracetamol and ibuprofen are probably the most generally used over-the-counter (OTC) drugs, with 76% of customers counting on them for reduction. Chilly and flu cures are additionally extensively used (70%), adopted by cough syrups at 36%. Regardless of being prescription-based in lots of areas, antibiotics are obtained OTC by 31% of customers. Antacids and digestive aids (22%), together with nutritional vitamins and dietary supplements (20%), are additionally incessantly bought. Moreover, ointments (14%) and antihistamines for allergic reactions (13%) contribute to the vary of OTC remedies used for on a regular basis well being wants.
Dosage directions
Survey outcomes point out that 66% of respondents constantly learn dosage directions earlier than taking over-the-counter (OTC) treatment, to make sure correct use. In the meantime, 28% solely learn the directions sometimes, whereas 7% not often achieve this, highlighting potential dangers related to improper treatment use.
Potential dangers of OTC Self treatment
Self-medication can pose vital dangers and end in numerous issues and well being issues. One potential hazard of self-treatment is the potential for misdiagnosing oneself and utilizing inappropriate treatment. Moreover, dangerous interactions between medication may occur because of incorrect dosages or misuse of medicines.
From the survey, half of the respondents acknowledged being absolutely conscious of the potential risks related to the over-the-counter self-medication. In the meantime, 43% are conscious of some dangers however not all of them, and eight% don’t acknowledge any dangers in any respect.
Facet Results of OTC Self treatment
A putting 62% of the individuals shared that they’d by no means encountered any antagonistic results from utilizing over-the-counter (OTC) drugs, highlighting a way of confidence in these simply accessible remedies. Conversely, a notable 38% admitted to experiencing uncomfortable side effects throughout their use, shedding gentle on the complexities and diverse reactions people could need to this type of treatment.
Causes for selecting self-medication
The first motive for people choosing self-medication is price, with 53% of respondents indicating that it’s cheaper than visiting a physician. Comfort additionally performs a big function, as 26% of individuals famous that self-medication is extra accessible than looking for skilled care. Moreover, 15% of these surveyed cited restricted entry to healthcare providers as a motive for his or her selection, whereas a small share (2%) expressed larger belief in over-the-counter (OTC) medication in comparison with healthcare professionals.
Is healthcare inexpensive?
Healthcare is often seen as unaffordable for a lot of people in Africa, as most encounter appreciable monetary pressure from excessive out-of-pocket bills for medical care, restricted availability of public medical health insurance, and minimal authorities funding in healthcare relate to different world areas. This actuality typically thrusts people deeper into poverty after they require medical consideration. Based on WHO, The follow of out-of-pocket funds, warns the report, continues to put a monetary burden on over 200 million individuals, together with pushing over 150 million individuals into or deeper into poverty (newest knowledge, from 2019) throughout the WHO Africa Area. It additionally exacts a heavy value on individuals’s well being and hampersprogress in achieving common well being protection.
In reality, globally, half of all individuals impoverished due to out-of-pocket funds stay in Africa.
Ghana
Amongst those that have been surveyed, 49% reported that healthcare is reasonably inexpensive, whereas 30% indicated that it isn’t inexpensive in any respect, and 23% believed that healthcare is inexpensive within the nation.
Kenya
In Kenya, half of the respondents indicated that healthcare is considerably inexpensive, whereas 31% asserted that it isn’t inexpensive in any respect, and 20% reported that it’s inexpensive.
Tanzania
51% of people in Tanzania really feel that healthcare is considerably inexpensive, contrasting with Kenya and Ghana, the place 37% reported that it’s very inexpensive and 14% expressed that it’s utterly unaffordable.
Uganda
In Uganda, 53% of the respondents reported that healthcare is considerably inexpensive, whereas 25% famous that it is extremely inexpensive, and 24% expressed that it isn’t inexpensive in any respect.
Entry to healthcare
Throughout the continent, almost half of these surveyed (49%) acknowledged that getting healthcare providers is considerably straightforward. As well as, 28% of individuals indicated that they’ll get hold of needed drugs with a excessive stage of ease. Nonetheless, a notable 20% of these surveyed expressed that they encounter challenges when making an attempt to entry healthcare, contemplating it to be tough, whereas a smaller group, comprising 4%, described the method as very tough. This highlights a various vary of experiences relating to healthcare accessibility throughout completely different areas.
Skilled healthcare vs Over-the-counter self treatment
The survey indicated that a big majority, 93%, would select skilled treatment if it have been available and cost-effective. Conversely, a smaller group of individuals, 7%, expressed that they’d not search skilled healthcare.
Methodology/About this Survey
This Unique Survey was run by way of the GeoPoll cell utility between the seventeenth January and fifth of February 2025 in Ghana, Kenya, Tanzania and Uganda. The pattern measurement was 2,093, composed of random GeoPoll app customers between 18 and 35. For the reason that survey was randomly distributed, the outcomes are barely skewed in the direction of youthful respondents.
GeoPoll is dedicated to supporting pharmaceutical corporations, well being organizations, NGOs, and governments in future well being challenges. Collectively, we will use knowledge to tell focused interventions, mitigate the influence of public well being crises, and construct extra resilient well being techniques for the long run. Our mobile-based surveys supply a singular and tried-and-tested strategy to collect insights on illness unfold, public notion, and vaccine hesitancy, particularly in under-resourced areas.
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